Hugo Boss x Russell Athletic

BOSS has been known for its high comfort and refined fashion, dressing generations with impeccable style. On the other hand, Russell Athletic boasts a rich history in leisure and sportswear, having even created the first-ever sweatshirt. The combination of these two brands allowed for a fusion of creativity, leading to an exciting collaboration that we can't wait to unveil.

Client
Hugo Boss 2022
Services
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Brief

With an integrated campaign that combined the creativity of the people behind the brands, the brands themselves, and the exciting design elements of the Hugo Boss x Russell Athletic collaboration, our goal was to reach both new and existing customers and introduce them to the limited edition collection of athletic-inspired fashion pieces.

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Context

With an integrated campaign that combined the creativity of the people behind the brands, the brands themselves, and the exciting design elements of the Hugo Boss x Russell Athletic collaboration, our goal was to reach both new and existing customers and introduce them to the limited edition collection of athletic-inspired fashion pieces.

No items found.

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